VW Commercial Vehicles Multivan Campaign '16

Concept, Creative Direction and Exicution for Grabarz & Partner - VW Commercial Vehicles

The lauch of the VW Multivan 2016

It was quite the challenge to lift the VW commercial brand quality and appeal up to the level of the VW passenger vehicles while showcasing all it's features.

With: Jan Riggert (Art Direction) , Adrienne Tonner (Copywriting), Jan-Florian Ege (Creatice Direction Copy) and me (Creatice Direction Art)